I design digital products that feel inevitable — where every interaction is purposeful, every pixel earns its place. Eight years building interfaces that balance aesthetic rigour with human warmth, across fintech, healthtech, and consumer apps.
Led redesign of the Dashboard core navigation, improving task completion rate by 34%. Owned end-to-end design for Stripe Terminal's new merchant onboarding flow used by 60k+ businesses. Established the design system's motion language.
Designed the Shared Tabs and Splits features — now used by 2M+ users monthly. Owned the in-app notification design and built the first accessibility audit framework for the mobile app. Reduced visual design debt by 60% through system unification.
Designed patient-facing interfaces for remote cardiac monitoring devices. Conducted 80+ user interviews. Created interaction patterns for low-digital-literacy users, achieving a 98% task success rate in usability testing.
Thesis: "Reducing cognitive load in financial dashboard interfaces" — Graduated with distinction.
First Class Honours. Specialization in digital typographic systems and brand identity.
Redesigned core navigation and data visualisation system for Stripe's primary dashboard used by 1M+ businesses.
Patient-facing mobile interface for Philips' wearable cardiac monitoring device. FDA-cleared, used in 14 countries.
Designed the social payment splitting feature from 0→1. Now 2M+ monthly active users, rated 4.9/5 in feature reviews.
Open to senior IC roles, design leadership, and consulting projects. Response within 24 hours.
Alex Mercer — CV 2025
Updated January 2025 · 2 pages
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